Mehrzad Ferdows attending a conference in Dubai set a workshop on the importance of negotiations in industrial marketing and stated that human beings are social beings and that negotiation is the most common way of establishing communications.

DUBAI, UAE, December 06, 2020 /Neptune100/ — Mehrzad Ferdows, an expert and thought leader on management skills, described different approaches to negotiation skills and its importance on the growth of companies.

“Organizations are also social systems made up of humans. The goal of negotiation is to agree on legitimate interests, and the same is true in organizations. As communication becomes more diverse and complex, negotiation becomes more complex and difficult and requires expertise. In organizations, we need to pursue our interests legitimately, satisfactorily, and fairly, especially when we are the representative of a company or organization in the field of business negotiations and the goal is to best serve the interests of the organization. Negotiation is one of the most important roles that managers spend a significant portion of their time on. But few of them know the art and knowledge of negotiation properly. Hence, many professional managers need an optimal approach to planning and executing negotiations. However, negotiation is the truth of today’s world, in which sometimes conflicting relationships and interests come first, so it must be equipped with the expertise to achieve a constructive relationship to optimize legitimate interests and benefit the organization. The first is the duty of the managers of the organization to take care of it. In industrial marketing and inter-organizational relations, negotiation is one of the main issues that is associated with many challenges.” Mehrzad Ferdows said in this seminar.

Mehrzad Manuel Ferdows added that our whole life is summarized in relation to others and we need its tools to manage these extensive and complex communications.

“Negotiation is a tool for establishing, maintaining, and improving communication. Negotiation is one of the most common ways of communicating with people. We are negotiating every day and every moment. The field of negotiation continues from the most individual aspects of life to the most complex business relationships. You are negotiating all day. These negotiations do not only happen in the world of work, in daily life. Negotiate with the boss, employees, salesperson, customer, spouse, children, and even the repairman who came home to fix your refrigerator. All of these relationships require endless negotiations. Negotiation is any verbal communication in which you try to get approval, consent or a specific action from the other party. Many people think that negotiations take place only in the world of work, buying a house, or a car, while many of us spend a lot of energy on short one-minute negotiations such as “Dad, can I borrow your car?” And we miss cases like this.” Mehrzad Ferdows added.

Mehrzad Ferdows stated that management is one of the most important factors for the growth, life, and maturity of organizations.

“The manager plays important roles in an organization, one of the most important of which is the role of negotiator. Mutual attention to negotiation and seeing it as a dynamic process of controlled exchange of information adds to the positive effects of the negotiator. In business relationships, the risks are often high and therefore it is necessary to plan and prepare for negotiations more carefully. In negotiation, the parties try to influence the negotiation process so that they can have a better deal. Negotiation is an important part of business development in any market. It is estimated that 50% of the time is spent negotiating. Business negotiations are different from other negotiations. Negotiations in B2B business where the organization builds long-term relationships. Creating, maintaining, and nurturing relationships is of primary importance for interactions.” Said Mehrzad Manuel Ferdows.

In the end, Mehrzad Ferdows said that most professional managers are aware of the importance of negotiation in life because they spend a significant amount of time in their professional life negotiating. In addition, their personal life is accompanied by negotiation. Their professional success and effectiveness are strongly influenced by their ability in the art and technique of negotiation. It is their skill or awkwardness in a negotiation that shapes the opinions of managers, colleagues, subordinates, customers, competitors, and others about the success of their work. Managers spend a lot of time and effort negotiating, but few of them know the art and knowledge of negotiation properly. Therefore, many professional managers need an optimal approach to planning and executing negotiations.

Mehrzad Ferdows is an Industrial Engineering graduate from the University of Southern California in the United States from 1989 to 1993 and is a leading Entrepreneur, advisor, and investor. Mehrzad Ferdows is one of the strongest voices in supporting Charities, benevolence donations, and has remarkable entrepreneurship roles in this field. Mehrzad Ferdows has written many articles on transformational leadership, Negotiation Knowledge, and its impact on industrial marketing, and B2B, Foreign Direct Investment impacts on the growth rate of emerging markets. Mehrzad Ferdows always stresses the necessity of having win-win-win relations with all subordinates, peers, and stakeholders to optimize productivity.